Treatment overview
Face, body, lashes, brows – with process, duration and price.
Web design for beauty & skincare
Beauty starts with trust.
Before anyone books a facial, they want to know who you are and how you work. We build beauty salon websites that show your expertise and fill your diary.
- Fixed price from €899
- Live in 2–4 weeks
- 100 % remote – wherever you are
What matters
Clients book with people they trust.
Beauty is personal. An unclear, outdated website makes new clients hesitate – even when your work is excellent.
Common problems
- Treatments aren't explained clearly
- Prices missing or out of date
- Gift vouchers only available in the salon
- Nothing sets you apart from the big beauty chains
Your new website
- Every treatment with process, duration and results
- Clear price list and packages
- Gift voucher requests or shop directly online
- Your personality and expertise at the centre
Example design
What your website could look like.
A concept design for beauty salons – with everything customers look for: clear services, opening hours and a prominent “Book now” button. Your own website is designed from scratch in your colours and your language.
- Optimised for every device
- “Book now” button
- Optimised for Google
- Loads in under 1 second
Concept design of a fictional business, shown in German (built for our home market). The preview scrolls through the whole page – hover over it to watch again.
Features
What your beauty salon website should deliver.
Online booking
Add-onBookable 24/7 through your existing tool.
Gift vouchers
The perfect present – requested online or sold directly.
About you
Training, philosophy, products. That's what sets you apart from chains.
Skincare tips
Short posts that show expertise and get found on Google.
Reviews
Genuine words from your clients, neatly integrated.
Structure
How your website is structured.
Calm, high-end and with a clear path to booking.
- HomeAtmosphere, your signature style, booking button.
- TreatmentsEach treatment with its own description.
- PricesClearly organised by category.
- About me / teamQualifications and philosophy.
- Gift vouchersRequest or shop.
- ContactAppointments, directions, opening hours.
What your customers search for
Beauty searches are specific – clients search by treatment and location:
- facial Frankfurt
- beauty salon near me
- lash lift Berlin
- english speaking beautician Munich
- brow lamination Hamburg
- skincare clinic Amsterdam
Separate pages for your key treatments rank much better than one long list on a single page.
Our recommendation
The right package for beauty salons.
Several pages for your treatments plus local SEO – the Standard package suits most salons. Online booking and a blog are available as add-ons. With a large treatment menu we recommend Premium.
Optional add-ons: Google Business Profile (€249), online booking & reservations (€199), blog/news (€390), an additional language (from €390) and more.
Standard
For local businesses that want to win new customers through Google.
€1,299 one-off
- Up to 5 pages
- Everything in Starter
- Copy polishing for every page
- 2 feedback rounds per phase
- Custom design for every page
- Local SEO for your neighbourhood
- Google Maps & directions embedded
- Image & load-time optimisation
From Frankfurt am Main
From Frankfurt. Remote for businesses across Europe and beyond.
We work fully remotely – intro call by video, then phone, email or WhatsApp. That way we build websites for beauty salons in Frankfurt, across Germany and throughout Europe, with the same process and fixed price.
FAQ
Questions from beauticians
Can I show before-and-after photos?
For purely cosmetic treatments this is often possible; for medical-aesthetic treatments stricter advertising rules usually apply, and they differ from country to country. We keep your site understated and agree on sensitive content with you – the final legal check is yours.
Can I sell gift vouchers online?
Yes. We either integrate a simple voucher shop or set up a request form, and you send the voucher by email or post.
Should I mention the product brands I use?
If you work with specific brands, it's worth naming them – many clients search for them directly.
How long does it take?
Usually about three weeks from receiving your answers and photos. We help you with a simple checklist.
Can my website be in two languages?
Yes – handy if you serve both locals and an international clientele. An additional language is available as an add-on with any package.
Contact
Let's talk about your website.
Tell us briefly about your project. You'll get a personal reply within 24 hours and a suggested time for a free intro call in your time zone.
- hello@bauwau-designstudio.com
- +49 179 1619087
- Message us on WhatsApp
- Reply within 24 h on working days (CET)
- Frankfurt am Main, Germany · working worldwide