Book direct
Add-onYour booking engine or a request form with dates.
Web design for hotels, B&Bs & holiday lets
More direct bookings. Less commission.
Booking sites bring guests – and take a sizeable cut. We build websites for small hotels, B&Bs, guest houses and holiday lets that make guests happy to book direct.
- Fixed price from £790
- Live in 2–4 weeks
- 100 % remote, UK-wide
What matters
Guests almost always check your own website too.
Many guests find you on a booking site – then search your name. If your website reassures them and lets them book direct, you keep the commission.
Common problems
- Hefty commission paid to booking sites
- Old photos on your own website
- Nothing for overseas visitors
- No reason to book direct
Your new website
- Booking requests directly on your website
- Every room with large, up-to-date photos
- Extra languages on request for overseas guests
- A clear perk for booking direct (e.g. best rate or late check-out)
Example design
What your website could look like.
A concept design for small hotels, B&Bs and holiday lets, with everything customers look for: clear services, opening hours and an obvious “Book direct” button. Your own site is designed from scratch in your colours, written in British English.
- Works on every device
- “Book direct” button
- Set up for Google
- Loads in under a second
Concept design of a fictional business, shown in German (built for our home market). The preview scrolls through the whole page – hover over it to watch again.
Features
What a website for hosts needs.
Rooms & facilities
Every room with photos, size and what's included.
Location & area
Coast, countryside, city centre or near the venue – why your location works.
Book-direct perk
Clearly explained why booking direct is worth it.
Other languages
Add-onEnglish first, with more languages possible for overseas guests.
Rates & seasons
Clear rates, minimum stays and packages.
Structure
How your website is put together.
Welcoming, clear and with the booking button always in view.
- HomeAtmosphere, location, booking.
- Rooms / cottagesOne page per room or unit.
- Location & things to doLocal tips and how to get here.
- Rates & offersBy season.
- AboutYour hosts and your house.
- Contact & bookingRequest form or booking engine.
What your customers search for
Accommodation searches are local and often tied to an occasion:
- B&B Cotswolds
- boutique hotel Edinburgh
- dog friendly holiday cottage Cornwall
- guest house near Lake Windermere
- small hotel Brighton
- holiday let Pembrokeshire
Occasion pages (e.g. “Walking weekends” or “Staying for the Fringe”) bring in guests who search for exactly your area.
Our recommendation
The right package for small hotels, B&Bs and holiday lets.
Several room pages, polished copy and a polished presence – that's why we recommend Premium. A booking engine and extra languages are available as add-ons. A single holiday let can start well with Starter or Standard.
Optional add-ons: Google Business Profile (£219), online booking & reservations (£179), blog/news (£349), an additional language such as Welsh (from £349) and more.
Premium
For businesses with several services or locations that want a particularly strong presence.
£2,290 one-off
- Up to 8 pages
- Everything in Standard
- Licence-free images selected for you
- Advanced SEO structure for every page
- Custom animations & interactions
- Priority support
From Frankfurt am Main
From Frankfurt. Remote for small businesses across the UK.
Hospitality runs on long days, so we keep things simple: fully remote, intro call by video, then phone, email or WhatsApp when it suits you. We build websites for hotels, B&Bs and holiday lets across the UK – same process, same fixed price in pounds.
FAQ
Questions from hosts
Which booking engine is right for me?
If you already use a channel manager, we integrate its booking engine as an add-on. Otherwise many small properties start with a simple booking request form.
How do I persuade guests to book direct?
With a clear advantage: best rate, breakfast included, late check-out or more flexible cancellation.
Can the site cover the seasons?
Yes. Seasonal rates, minimum stays and closed periods are shown clearly, and we update them when you send changes.
What does a hotel or B&B website cost?
Premium is £2,290 one-off; smaller properties start from £790. Extra languages are available as add-ons from £349.
Do I still need the booking sites?
Usually yes, for reach. The aim is to move a healthy share of bookings to your own website – especially returning guests.
Contact
Let's talk about your website.
Tell us a little about your business. You'll get a personal reply within 24 hours and a suggested time for a free intro call during UK working hours.
- hello@bauwau-designstudio.com
- +49 179 1619087
- Message us on WhatsApp
- Reply within 24 hours on working days
- Frankfurt am Main, Germany · working with businesses across the UK