Web design for independent shops

From the screen to your shop floor.

Plenty of shopping trips start with a Google search. We build websites for independent shops that show your range and personality – and bring people into the shop.

  • Fixed price from £790
  • Live in 2–4 weeks
  • 100 % remote, UK-wide
Smiling owner in her boutique Example website for an independent shop with product range and opening times on a laptop and smartphone

What matters

Visible online – without needing a web shop.

Not every shop needs to sell online. But every shop needs a website that shows what you stock and why it's worth popping in.

Common problems

  • Customers don't know what you stock
  • Wrong opening times on Google
  • Events and new stock only shown in the window
  • Invisible next to the online giants

Your new website

  • Range, brands and highlights at a glance
  • Up-to-date opening times, linked to Google
  • News and events on the homepage
  • Personal service as your selling point

Example design

What your website could look like.

A concept design for independent shops, with everything customers look for: clear services, opening hours and an obvious “Visit the shop” button. Your own site is designed from scratch in your colours, written in British English.

Full example website for independent shops on desktop: Papier & Co.
Mobile view of the example website for independent shops
  • Works on every device
  • “Visit the shop” button
  • Set up for Google
  • Loads in under a second
Ask about a similar design

Concept design of a fictional business, shown in German (built for our home market). The preview scrolls through the whole page – hover over it to watch again.

Features

What a shop website needs.

Range & brands

Categories and highlights – without a full web shop.

Click & collect

Reserve online, collect in store – by request or a shop link.

Events & news

Author events, tastings, new arrivals.

Opening times

Late-night shopping, Sundays and bank holidays kept up to date.

Social links

Your channels clearly linked for new stock and offers.

Gift vouchers

Request or buy online.

Structure

How your website is put together.

Personal, clear and making people want to visit.

  1. HomeShop, highlights, opening times.
  2. What we stockCategories and brands.
  3. Events & newsWhat's new.
  4. AboutYour story.
  5. Gift vouchers / click & collectRequests.
  6. Find usMap and directions.

What your customers search for

Local shopping searches combine a product and a place:

  • independent bookshop Bristol
  • gift shop near me
  • wine shop Edinburgh
  • zero waste shop Brighton
  • independent shops Manchester Northern Quarter
  • homeware shop Leeds

Name your brands and product categories specifically – that's exactly what people nearby search for.

Our recommendation

The right package for independent shops.

Range, events and local SEO fit neatly into Standard. A small shop starts well with Starter.

Optional add-ons: Google Business Profile (£219), online booking & reservations (£179), blog/news (£349), an additional language such as Welsh (from £349) and more.

Work out your price with add-ons →
Compare all packages →

From Frankfurt am Main

From Frankfurt. Remote for small businesses across the UK.

We work fully remotely – intro call by video, then phone, email or WhatsApp, so you never have to leave the shop floor. We build websites for independent shops across the UK, from high streets to market towns, with the same process and a fixed price in pounds.

FAQ

Questions from shop owners

Do I need a web shop?

Not necessarily. A good overview of your range plus click & collect is often enough. A shop only pays off once you actively want to sell online.

Can you link to my existing online shop?

Yes, we connect your website to the shop you already have.

How do I keep the site up to date?

Message us new stock and events and we'll update the site quickly. With a care plan, changes are included.

Can the site help in the run-up to Christmas?

Yes – extended opening times, gift ideas and voucher offers can go on the homepage for the season and come off again in January.

What does it cost?

From £790 one-off, usually £1,190 for several pages.

Contact

Let's talk about your website.

Tell us a little about your business. You'll get a personal reply within 24 hours and a suggested time for a free intro call during UK working hours.

Lächelnde Inhaberin in ihrer Boutique
Which package are you interested in?

Free and with no obligation. No newsletter, no spam.

Thanks for your enquiry!

We'll get back to you within 24 hours (working days).

Free intro call